MEET THE TEAM

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Daniel Pasco

President and CEO
As a marketing specialist, Dan’s entrepreneurial expertise and experiential knowledge within the media industry accounts for the soaring success of ADFUEL Media Inc.’s eclectic trademark line of digital services and its line of print publications. Dan’s passion and vision have led to the creation of unique digital/publishing marketing solutions and advertising tools. With his extensive experience in real estate, the auto industry, and tourism, just to name a few, it is clear why ADFUEL Media Inc. with Dan at the helm, is North America’s most progressive publisher of niche programmatic digital marketing and print publications.
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David Mace

Business Development
Dave is experienced in sales and sales management with major corporations; has consulted on major projects for IBM and Apple; owned two successful computer companies in Canada and the U.S.; and built sales in a start-up software company to include over 30 Fortune 500 companies. In his spare time, he enjoys golf, wine-tasting and travel.
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Tracey Parkes

Multi-Media Consultant
Tracey’s advertising career began in 1990 with the Niagara Falls Review which later evolved into all 3 daily newspapers in the Niagara Region. During her 20 + years, she established long-standing relationships with many businesses in Niagara. These included tourism attractions, hotels, retail outlets, restaurants and eateries. She recently returned to Niagara and looks forward to working with past clients as well as new clients in this new chapter of her career with ADFUEL Media Inc. Her spare time is shared with her amazing family and friends in Niagara. She’s so glad to be back in her home town with the people she loves and happy to join the very welcoming team at ADFUEL Media Inc.
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Martine Mackenzie

Editor
After retiring from a successful career in teaching, Martine is finally realizing her dream of becoming an editor and writer. She has traded in report cards for features revolving around lifestyle, food & drink, and fashion. Martine loves to shop and never pays retail for anything. This born New Yorker loves to cook and spend time with her husband and two sons.
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Emma Cavanagh

Contributor
Emma is a strategy driven communications graduate from Brock University with a strong devotion to: brand development, content creation, and online community engagement. Previously working with ELLE Canada, her love for fashion and beauty resonates into her blog and photography, which are her most accomplished hobbies. Emma loves to discover new places, and has lived in both Toronto and Sweden.
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Darryl Grossi

Creative Director
Darryl is a senior graphic designer with more than 17 years experience, 15 of those years in an ad agency. A technical illustrator by trade, Darryl is a graduate of Sheridan College in Oakville. He truly loves what he does for a living and it shows in his work.
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Melissa Browne

Graphic Designer
Melissa is a junior graphic designer who lived abroad in London, United Kingdom after graduating from Humber College. Melissa loves to travel and in her spare time can be found doing calligraphy, at the park with her dog or out with friends.
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Giacomo Ladas

Contributor
Giacomo is an ambitious professional with degrees in both Psychology and Communications. Niagara born and raised, he envisioned himself working at an agency since his early teens. Team oriented and always willing to help, Giacomo strives to help develop your brand’s identity while understanding the story behind the message. When not in the office, he’s either making music or watching his Green Bay Packers play on Sundays. 
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Victoria Gilbert

Contributor
Victoria is a print journalist, a documentary filmmaker, a writer of fiction and a lover of adventure. Based in Niagara-on-the-Lake, she spends much of her time wandering the world as a scuba diver, cyclist, skier, and thrill seeker.
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Christopher Balogh

Contributor
Polyglot, endurance athlete, world music junkie and art director.... busy teaching spin classes and selling real estate in Niagara for the past 12 years. With international roots in fashion and journalism, he recently collaborated on albums for Juno award winners Kobo Town and The Tenors. Christopher has written and produced travel articles for Pedal Magazine, The Seven Day Cyclist and Complot. His recent marketing project for the Region of Emilia Romagna is the subject of four stories in Today Magazine. Elevate your real estate experience... CBalogh.com.